BEAMSTART Logo

HomeNews

Bumble Slashes $20 Million In Q2 Marketing Spend As Founder-CEO Whitney Wolfe Herd Returns With Quality First Strategy

Benzinga LogoBenzinga17h ago

Bumble Slashes $20 Million In Q2 Marketing Spend As Founder-CEO Whitney Wolfe Herd Returns With Quality First Strategy - Benzinga

Quick Summary:

The company’s stock surged 26.65% on Thursday following the announcement, bucking the downward trend seen at rival Match Group Inc.(NASDAQ:MTCH), which recently announced a 13% workforce reduction.“We are accelerating our efforts to improve our member base and show members a more thoughtful selection of high quality relevant profiles,” said Wolfe Herd, who resumed her ...

Bumble Inc.(NASDAQ:BMBL) is pivoting away from growth-at-all-costs to focus on quality matches and user experience under returning founder-CEO Whitney Wolfe Herd, the company announced during its first quarter of 2025 earnings call on Wednesday.

What Happened: The dating app operator reported $247 million in revenue, exceeding analyst expectations of $246.65 million, though earnings per share slightly missed forecasts at $0.13 versus $0.14.

More Pictures

Bumble Slashes $20 Million In Q2 Marketing Spend As Founder-CEO Whitney Wolfe Herd Returns With Quality First Strategy - Benzinga (Picture 1)

or

Article Details

Author / Journalist: Tanya Rawat

Category: Technology

Markets:

Topics:

Source Website Secure: Yes (HTTPS)

News Sentiment: Negative

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-05-09 @ 13:17:29 (17 hours ago)

News Timezone: GMT +8:00

News Source URL: benzinga.com

Language: English

Article Length: 427 words

Reading Time: 3 minutes read

Sentences: 19 lines

Sentence Length: 23 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Benzinga

News ID: 28515407

View Article Analysis

About Benzinga

Benzinga Logo

Main Topics: Technology

Official Website: benzinga.com

Update Frequency: 26 posts per day

Year Established: 2010

Headquarters: United States

News Last Updated: 9 hours ago

Coverage Areas: United States

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #53

Publisher Details

Frequently Asked Questions

How long will it take to read this news story?

The story "Bumble Slashes $20 Million In Q2 Marketing Spend As Founder-CEO Whitney Wolfe Herd Returns With Quality First Strategy" has 427 words across 19 sentences, which will take approximately 2 - 4 minutes for the average person to read.

Which news outlet covered this story?

The story "Bumble Slashes $20 Million In Q2 Marketing Spend As Founder-CEO Whitney Wolfe Herd Returns With Quality First Strategy" was covered 17 hours ago by Benzinga, a news publisher based in United States.

How trustworthy is 'Benzinga' news outlet?

Benzinga is a fully independent (privately-owned) news outlet established in 2010 that covers mostly technology news.

The outlet is headquartered in United States and publishes an average of 26 news stories per day.

It's most recent story was published 9 hours ago.

What do people currently think of this news story?

The sentiment for this story is currently Negative, indicating that people regard this as "bad news".

How do I report this news for inaccuracy?

You can report an inaccurate news publication to us via our contact page. Please also include the news #ID number and the URL to this story.
  • News ID: #28515407
  • URL: https://quasi-deafly.beamstart.com/news/bumble-slashes-20-million-in-17467969346687

BEAMSTART

BEAMSTART is a global entrepreneurship community, serving as a catalyst for innovation and collaboration. With a mission to empower entrepreneurs, we offer exclusive deals with savings totaling over $1,000,000, curated news, events, and a vast investor database. Through our portal, we aim to foster a supportive ecosystem where like-minded individuals can connect and create opportunities for growth and success.

Our Company

© Copyright 2025 BEAMSTART. All Rights Reserved.